Question 1

Why does StudioData connect to Google Analytics (GA4), Google Search Console, and Instagram?

Accepted Answer

These three platforms give us the most reliable and widely available picture of how PR activity is performing across web and social. GA4 shows how earned media drives traffic and behaviour on your clients' websites. Google Search Console shows the impact on organic search visibility and brand search. Instagram gives us the social layer: follower growth, reach, engagement, and content performance. Together they allow us to connect coverage to real outcomes across every major channel.

Question 2

How does StudioData handle data security?

Accepted Answer

Data security is foundational to everything we do. We use encrypted connections for all data transfers, enforce role-based access controls, and follow industry-standard security practices throughout every engagement.

Question 3

What pricing plans does StudioData offer?

Accepted Answer

We offer five plans based on the number of client dashboards your agency needs. Sole covers 1 to 4 client dashboards at £650 per month (£7,020 per year). Micro covers 5 to 10 dashboards at £1,200 per month (£12,960 per year). Growth covers 11 to 25 dashboards at £1,750 per month (£18,900 per year). Scale covers 26 to 60 dashboards at £2,200 per month (£23,760 per year). Authority covers 60 or more dashboards at £2,750 per month (£29,700 per year). All plans are billed monthly or annually, with a saving on the annual option.

Question 4

What PR metrics can StudioData help us track?

Accepted Answer

We track a full range of PR metrics including share of voice, media sentiment, coverage volume and quality, publication tier breakdowns, message pull-through, earned media reach, journalist engagement, campaign benchmarking, and more.

Question 5

How does StudioData use AI in PR measurement?

Accepted Answer

AI is embedded throughout our work. We use large language models to analyse coverage at scale, machine learning to identify sentiment and message pull-through patterns, and automated workflows to surface insights without manual analysis.

Question 6

How do I get started with StudioData?

Accepted Answer

Getting started begins with a discovery call. We learn about your current reporting setup, your client mix, and where the biggest gaps are. From there, we scope a proposal tailored to your agency, with no generic packages.

Question 7

What is StudioData?

Accepted Answer

StudioData is an AI-powered data studio built for PR agencies. We help agencies transform their coverage data, campaign results, and client reporting into clear, measurable intelligence that demonstrates real value and drives smarter decisions.

Question 8

How does StudioData handle data security?

Accepted Answer

Data security is foundational to everything we do. We use encrypted connections for all data transfers, enforce role-based access controls, and follow industry-standard security practices throughout every engagement.

Question 9

Does StudioData store our client data?

Accepted Answer

We only store data that is necessary to deliver your service. Data is retained in secure, access-controlled environments and deleted or returned to you at the end of an engagement, per your preferences and any applicable data agreements.

Question 10

How do I know which plan is right for my agency?

Accepted Answer

The right plan is determined by the number of active client dashboards you need. If you have 4 clients, Sole is your starting point. If you have 15 clients, Growth is the fit. If your client base sits between tiers or is growing, we will recommend the plan that gives you the most headroom and value, and we can move you up as you scale.

Question 11

Can StudioData replace AVE in our client reporting?

Accepted Answer

Yes. We help agencies move away from AVE and towards metrics that actually mean something to clients, such as share of voice trends, sentiment shifts, message penetration, and coverage quality scores tied to business objectives.

Question 12

How long does onboarding take?

Accepted Answer

Most agencies are fully onboarded within 1 to 2 weeks. This includes connecting your Google Analytics, Google Search Console, and Instagram accounts, building your baseline reporting structure, and an initial strategy session with your assigned data lead.

Question 13

Does StudioData store our client data?

Accepted Answer

We only store data that is necessary to deliver your service. Data is retained in secure, access-controlled environments and deleted or returned to you at the end of an engagement, per your preferences and any applicable data agreements.

Question 14

What do we need to provide to connect a client's GA4 and Google Search Console accounts?

Accepted Answer

We need view-level read access to your client's GA4 property and their Google Search Console account. No admin rights are required. We guide you through the access request process during onboarding and your clients retain full ownership and control of their accounts throughout.

Question 15

Who is StudioData built for?

Accepted Answer

StudioData is built specifically for PR agencies, in-house communications teams, and media relations professionals who need to move beyond clippings and coverage counts. If you're struggling to prove ROI, automate client reports, or make sense of fragmented data, StudioData is designed for you.

Question 16

How do I know which plan is right for my agency?

Accepted Answer

The right plan is determined by the number of active client dashboards you need. If you have 4 clients, Sole is your starting point. If you have 15 clients, Growth is the fit. If your client base sits between tiers or is growing, we will recommend the plan that gives you the most headroom and value, and we can move you up as you scale.

Question 17

Is there a minimum contract length?

Accepted Answer

All plans are available on a monthly basis. Annual plans are also available at a reduced rate, giving you a saving of roughly one to two months compared to paying monthly. There is no long-term lock-in on monthly plans beyond the current billing period.

Question 18

Is there a minimum contract length?

Accepted Answer

All plans are available on a monthly basis. Annual plans are also available at a reduced rate, giving you a saving of roughly one to two months compared to paying monthly. There is no long-term lock-in on monthly plans beyond the current billing period.

Question 19

Is StudioData GDPR compliant?

Accepted Answer

Yes. We operate in compliance with GDPR and other applicable data protection regulations. We can provide a data processing agreement (DPA) as part of any formal engagement.

Question 20

What AI models does StudioData work with?

Accepted Answer

We work with leading AI models including those from Anthropic, OpenAI, and open-source alternatives, selecting the right model based on your use case, compliance needs, and performance requirements.

Question 21

Do I need a technical team to work with StudioData?

Accepted Answer

Not at all. StudioData is designed so that PR professionals, account directors, and agency leaders can understand and act on their data. We handle the technical complexity so your team can focus on clients.

Question 22

What AI models does StudioData work with?

Accepted Answer

We work with leading AI models including those from Anthropic, OpenAI, and open-source alternatives, selecting the right model based on your use case, compliance needs, and performance requirements.

Question 23

Is StudioData GDPR compliant?

Accepted Answer

Yes. We operate in compliance with GDPR and other applicable data protection regulations. We can provide a data processing agreement (DPA) as part of any formal engagement.

Question 24

What do we need to provide to connect a client's Instagram account?

Accepted Answer

We need read access to your client's Instagram Business account, connected via Meta Business Suite. This gives us access to reach, impressions, follower growth, and engagement data. Your client retains full ownership and control of the account throughout the engagement.

Question 25

What makes StudioData different from standard PR measurement tools?

Accepted Answer

Most PR measurement tools give you data. StudioData gives you insight. We go beyond impressions and AVE to build connected data systems that show the full picture of campaign performance, share of voice, sentiment trends, and business impact.

Question 26

Where is StudioData based?

Accepted Answer

StudioData operates as a remote-first studio with team members across multiple time zones, allowing us to serve agencies globally without compromise on responsiveness.

Question 27

Can we move between plans as our client base grows?

Accepted Answer

Yes. You can upgrade to the next plan at any point. If you win new clients and need additional dashboards, we move you to the appropriate tier straight away. Upgrades are prorated so you only pay for what you use.

Question 28

Who has access to our client data?

Accepted Answer

Access is strictly limited to the StudioData team members assigned to your account. We do not share client data with third parties and maintain internal access logs for all sensitive data environments.

Question 29

Who has access to our client data?

Accepted Answer

Access is strictly limited to the StudioData team members assigned to your account. We do not share client data with third parties and maintain internal access logs for all sensitive data environments.

Question 30

What do you need from us to get started?

Accepted Answer

We need access to your clients' Google Analytics (GA4), Google Search Console, and Instagram Business accounts, an understanding of your key clients and campaigns, and clarity on what you need to be able to demonstrate to those clients.

Question 31

How accurate is AI-powered sentiment analysis for PR?

Accepted Answer

Accuracy improves significantly when AI is trained on PR-specific language and context. We fine-tune our sentiment models for communications use cases and include human review checkpoints for high-stakes client reporting.

Question 32

Can client dashboards be kept separate and confidential from each other?

Accepted Answer

Yes. We build separate, access-controlled environments for each client so there is no risk of one client's data being visible to another. This is standard practice across all of our agency engagements.

Question 33

Can you track share of voice against competitors?

Accepted Answer

Yes. Competitor and share of voice tracking is one of our most requested capabilities for PR agencies. We monitor your clients and their key competitors across media channels and deliver clear, visual comparisons your clients can act on.

Question 34

Is StudioData a software product or a service?

Accepted Answer

StudioData is both. We offer done-for-you data services alongside proprietary AI workflows and tooling. Depending on your agency's needs, we can act as an embedded data team, a project-based studio, or a technology partner.

Question 35

Where is StudioData based?

Accepted Answer

StudioData operates as a remote-first studio with team members across multiple time zones, allowing us to serve agencies globally without compromise on responsiveness.

Question 36

Can we start with one client or campaign before rolling out across the agency?

Accepted Answer

Yes. A single-client pilot is a great way to see the quality of our work before expanding. We can build a proof-of-concept dashboard or reporting system for one account and then scale it agency-wide.

Question 37

Do the plans include everything or are there additional costs?

Accepted Answer

Each plan includes your full suite of client dashboards, data connections to Google Analytics (GA4), Google Search Console, and Instagram, automated reporting pipelines, and ongoing support. There are no hidden setup fees. For bespoke builds or custom data projects outside the standard scope, we will always quote separately before any work begins.

Question 38

Do the plans include everything or are there additional costs?

Accepted Answer

Each plan includes your full suite of client dashboards, data connections to Google Analytics (GA4), Google Search Console, and Instagram, automated reporting pipelines, and ongoing support. There are no hidden setup fees. For bespoke builds or custom data projects outside the standard scope, we will always quote separately before any work begins.

Question 39

What happens to our data if we end the engagement?

Accepted Answer

At the end of any engagement, all deliverables, dashboards, documentation, and data artefacts belong to you. We provide a clean handover process and can assist your team in taking full ownership of everything we have built.

Question 40

What happens to our data if we end the engagement?

Accepted Answer

At the end of any engagement, all deliverables, dashboards, documentation, and data artefacts belong to you. We provide a clean handover process and can assist your team in taking full ownership of everything we have built.

Question 41

Can StudioData identify which journalists and publications are most valuable for our clients?

Accepted Answer

Yes. We analyse your historical coverage data to identify which journalists, publications, and media tiers are generating the most impactful results for each client, helping your team prioritise relationships and outreach.

Question 42

Do you understand the PR industry?

Accepted Answer

Yes. StudioData was built with an understanding of how PR agencies operate, including the pressure to prove coverage quality over quantity, the complexity of multi-client reporting, and the growing demand from clients for data-backed results.

Question 43

Can AI help us spot emerging media trends relevant to our clients?

Accepted Answer

Yes. We build trend monitoring tools that surface emerging topics, growing journalists, and shifting media narratives relevant to your clients' sectors, giving your team intelligence that informs proactive pitching.

Question 44

Can StudioData alert us when unusual coverage spikes or drops occur?

Accepted Answer

Yes. We implement automated anomaly detection that flags unexpected changes in coverage volume, sentiment, or share of voice and alerts the right people on your team immediately.

Frequently Asked Questions

About StudioData

What is StudioData?

Who is StudioData built for?

What makes StudioData different from standard PR measurement tools?

Where is StudioData based?

Is StudioData a software product or a service?

Where is StudioData based?

Do you understand the PR industry?

Getting Started

How do I get started with StudioData?

How long does onboarding take?

Do I need a technical team to work with StudioData?

What do you need from us to get started?

Can we start with one client or campaign before rolling out across the agency?

PR Measurement and Reporting

What PR metrics can StudioData help us track?

Can StudioData replace AVE in our client reporting?

Can you track share of voice against competitors?

AI and Data Intelligence

How does StudioData use AI in PR measurement?

What AI models does StudioData work with?

What AI models does StudioData work with?

How accurate is AI-powered sentiment analysis for PR?

Can StudioData identify which journalists and publications are most valuable for our clients?

Can AI help us spot emerging media trends relevant to our clients?

Can StudioData alert us when unusual coverage spikes or drops occur?

Pricing and Plans

What pricing plans does StudioData offer?

How do I know which plan is right for my agency?

How do I know which plan is right for my agency?

Is there a minimum contract length?

Is there a minimum contract length?

Can we move between plans as our client base grows?

Do the plans include everything or are there additional costs?

Do the plans include everything or are there additional costs?

Security and Privacy

How does StudioData handle data security?

How does StudioData handle data security?

Does StudioData store our client data?

Does StudioData store our client data?

Is StudioData GDPR compliant?

Is StudioData GDPR compliant?

Who has access to our client data?

Who has access to our client data?

Can client dashboards be kept separate and confidential from each other?

What happens to our data if we end the engagement?

What happens to our data if we end the engagement?

Data Integrations

Why does StudioData connect to Google Analytics (GA4), Google Search Console, and Instagram?

What do we need to provide to connect a client's GA4 and Google Search Console accounts?

What do we need to provide to connect a client's Instagram account?

Ready to transformyour PR strategy?

Product

Company

Contact

Ready to transform
your PR strategy?